• Marketing Managers
  • Marketing
  • Annual Median Wage
    $ 133,980
    $78,680 range bar $218,580
    Annual NC Wage Range
    Growth Rate
    Image of growth rate score 4
    Fast Growing
  • Marketing Managers plan programs to generate interest in products or services. They work with art directors, advertising sales agents, and financial staff members.

What do they typically do

  • Work with department heads or staff to discuss topics such as budgets and contracts, marketing plans, and the selection of advertising media
  • Plan promotional campaigns such as contests, coupons, or giveaways
  • Plan advertising campaigns, including which media to advertise in, such as radio, television, print, online media, and billboards
  • Negotiate advertising contracts
  • Evaluate the look and feel of websites used in campaigns or layouts, which are sketches or plans for an advertisement
  • Initiate market research studies and analyze their findings to understand customer and market opportunities for businesses
  • Develop pricing strategies for products or services marketed to the target customers
  • Meet with clients to provide marketing or related advice
  • Direct the hiring of advertising, promotions, and marketing staff and oversee their daily activities

Number of Jobs

Average Annual
Job Growth +1.4%
Job Openings 1,193

Job Listings

Select a region/location in North Carolina to begin your search.
View available jobs
10148

First Step

Find out where to start your new journey. Get started

Next Step

Find out what's next in line on your career journey. Get started
11498
Change 1350